Date :
13/11/2015
The high quality of Scotland???s visitor attraction sector has been again recognised at the 2015 Association of Scottish Visitor Attractions (ASVA) awards.
This year???s winners were announced at ASVA???s ???Competitiveness ??? Staying Ahead of the Game??? conference at The Crieff Hydro Hotel in Perthshire.
The ???Marketing??? category award was shared this year by Camera Obscura & World of Illusions, commended for its toddler friendly ???Teeny Tiny Toddler Fest??? campaign, and The National Trust for Scotland???s Drum Castle, for its campaign in collaboration with Aberdeen Art Gallery which saw a new gallery space created to house some of the gallery???s key pieces.
The ???Best Visitor Experience??? award went to The Famous Grouse Experience based on the layout and content of the attraction and on the ???experience??? offered, in particular the quality of interaction between staff and visitors.
Alyce Paton, Visitor Experience Manager at Camera Obscura & World of Illusions in Edinburgh, was announced as the winner of the ???Rising Star??? Award owing to her significant contribution to Camera Obscura and to the wider Scottish tourism industry.
ASVA Acting Chairman Douglas Walker said: ???Our award winners are all setting a fantastic example by bringing the ???wow??? factor to Scottish tourism and exceeding expectations by providing a truly world class visitor experience. Going forward, the future for the visitor attractions sector in Scotland looks very bright, with this wonderful pool of talent???.
Scotland offers an incredible range attractions to its visitors. For more information about the different markets and types of visitors visit Understand your markets and visitors.
Visit the Association of Scottish Visitor Attractions for more information about the awards.