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Events and festival tourism

ASVA Mini-Conference: Addressing Seasonality in Attractions Through Events

Find out more about how events can be developed to contribute to the local economy and help your visitor attraction or venue address seasonality.

Event Date: 21/05/2014 - 21/05/2014

Date: Wednesday 21st May 2014

Time: 10am – 3.30pm

Venue: Linlithgow Burgh Halls, Cross House, Linlithgow, West Lothian.

Cost: £20 + VAT for ASVA members, £30 + VAT for non-members
Includes materials, lunch, tea and coffee.

To book your place: email info@asva.co.uk or call 0141 229 0923. Visit www.asva.co.uk 

If you are thinking about organising an event, enhancing what you are already doing or would just like to find out more about how events can be developed to contribute to the local economy, this workshop is not to be missed.

Programme

10.00 Refreshments and Registration

10.30 Start

Morning Sessions

Professor Stephen Page, Deputy Dean Research, School of Tourism, Bournemouth University

Q+A

Mark Stewart, Senior Events Manager, Event Scotland

Q+A

Lunch and networking

Afternoon Sessions

Corinne Orton - Festival Co-ordinator for Glasgow Film Festival 

Case Study: GFF launched in 2005 with an audience of 5000; but in 2014, the Festival's tenth year saw over 41,000 admissions and takes place over 3 weeks in February/ March. Partnership working has increased the number of venues being used and helped grow the audience.  

Stewart Cochrane - Retail & Admissions Manager, Robert Burns Birthplace Museum

Case Study: Alloway 1759. Stewart is one of the festival’s organisers. This event takes place in January and has been running since 2009. It has seen incremental growth every year and individual events during the 5 days of the festival include a music event (with Eddi Reader), a Ghost Walk, the World Haggis Hurling Championships and many more events, also for children.

Q+A

Event ends at approximately 3.30pm.