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Scotland is often described by enthusiasts as one of the top sailing destinations in the world

Sailing tourism in Scotland

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Find out who our Sailing visitors are and what opportunities are available for sailing and tourism businesses alike

Sailing

This guide is aimed at both Scottish sailing and tourism businesses including accommodation providers, restaurants, bars and activity providers which are based near the coast or one of Scotland’s many marinas.

The guide will show you how to use Scotland’s best assets and the popularity of sailing to grow your business, attract more visitors and ultimately improve your bottom line.

Want a printed version of the guide?

Please email info@tourism-intelligence.co.uk or call us on 0845 601 2454.

Sailing


Why should you get on board? Scotland's strong sailing product is already delivering a large number of visitors to our shores

What is the future?

The current value of the sailing tourism market is £101 million and with development of the market, this could increase by £44 million to £145 million (with 29% from non-Scots) in 10 years.

Sailing

Where our sailing visitors come from

Currently there are over 167,000 visiting boat nights in total, with research suggesting over 40 per cent are made by boats from outside Scotland, many of which contribute to our remote, rural economies.

Sailing

Benefits of sailing tourism to the economy

Be it river cruising, yachting, taking part in a racing regatta, or simply attending a water-based festival or event, sailing tourism impacts on many areas of Scotland – and with expected growth of 45 per cent over the next ten years, there’s never been a better time for tourism operators to get on board and capitalise on what is a fantastic business opportunity.

With sailing tourism benefiting so many types of business – from shops, pubs and restaurants, to visitor attractions and activity operators – the biggest opportunities will come from businesses working together in partnership to give our sailing visitors an unforgettable experience. (Bob Downie, CEO, The Royal Yacht Britannia)

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