You are here: Home Develop your business Videos Is digital marketing a DIY job? Back Is digital marketing a DIY job? Digital marketing is essential for all tourism businesses. Watch this webinar to find out what you can do yourself and when to bring in the experts. Watch this webinar by Tourism Intelligence Scotland, hosted by Highlands & Islands Enterprise, to learn about what digital marketing you can do yourself and when it is right to bring in the experts. Find out more at our Shine Online page