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Engage with your customers around the world: Shine Online

If you are looking for ideas and guidance on engaging with your customers on the web and mobile, visit our free Shine Online guide.

Date : 31/01/2014

In Shine Online you will find lots of practical ideas on how to use social media to create a buzz about your event, turn interest into bookings, enhance your visitor experience, build on your success and get tips for staying ahead of the competition.

For instance, have you added a Homecoming 2014 link or logo to your website, downloaded a promotional toolkit, or chatted to your customers on Twitter?

Why not take part in a Twitter chat such as #scotlandhour or #scotfood to engage with other tourism businesses and find out what visitors and customers want from Scotland, or prepare some 2014 useful resources for your visitors to access them before they arrive?

Take a look at the Shine Online guide today.