Culture and heritage tourism

Britain's culture and heritage is world-renowned and is a significant draw for both overseas and domestic visitors.

VisitBritain’s monthly ‘Foresight’ publication includes features on a number of topics exploring the issues and opportunities surrounding the UK’s cultural tourism offering.

Topics include: 

  • the importance of the Monarchy for overseas visitors to Britain
  • the importance of Britain's cultural and heritage assets to domestic tourism
  • cultural and heritage activities undertaken by overseas visitors
  • perceptions of different types of holiday activity on offer in Britain
  • the importance of the National Lottery to UK tourism through its support for cultural and heritage assets

More information is available from VisitBritain